A powerful offer is at the core of your speaker ecosystem. It's what you sell from the stage or after your presentation. The goal is to design an offer that not only solves a key problem for your ideal client but also aligns with their desires, needs, and emotional triggers.

When creating your offer, think about what makes it irresistible to your Ideal Client Avatar. Identify their biggest pain points and how your product or service directly addresses them.

Pricing is a crucial element in the speaker ecosystem. It’s not just about charging what you think your product is worth—it’s about aligning your price with the perceived value of your offer while considering your audience’s budget, needs, and expectations.

Review your pricing model and ensure that your price reflects both the tangible and emotional value of your offer. Also, consider what pricing strategy will motivate your audience to act quickly.

A crucial element of the speaker ecosystem is your lead magnet or freebie—a high-value yet free resource you offer to your audience to build trust and capture their contact information. Your freebie should be a “yummy snack,” providing enough value to engage your audience but leaving them wanting more, driving them toward your paid offer.

Choose a freebie that aligns with your main offer. Ensure that it’s valuable enough to build trust and demonstrate your expertise, but still leaves room for your audience to need more from you.

Once you’ve captured leads with your freebie, the next step in the ecosystem is to nurture those leads through an automated funnel. This funnel is designed to take a cold lead and warm them up through education, engagement, and relationship-building, ultimately guiding them toward purchasing your offer.

Create an automated email sequence that builds trust and moves your leads toward your offer. Ensure each email has a clear purpose—whether that’s educating, inspiring action, or overcoming objections.

Your website serves as the hub of your speaker ecosystem. It’s not just an informational tool—it’s a sales tool, and every page should be designed with conversion in mind. A psychology-driven website leverages design, layout, and content that speaks directly to the subconscious motivations of your visitors.

Audit your website and identify areas where you can improve conversion. This could include refining your sales pages, adding testimonials, improving your CTAs, or optimizing the overall design for user experience.

Bringing It All Together:

The speaker ecosystem is a holistic approach that integrates offer creation, pricing, freebies, funnel/email marketing, and a psychology-driven website to build a seamless path from audience engagement to conversion. Each element feeds into the other, creating a flow that turns prospects into paying customers.

Whether you're speaking on stage or at a virtual event, this ecosystem ensures that every interaction with your audience—from the freebie you offer to the email sequence they receive—is designed to build trust, add value, and drive them toward your paid offer.

By mastering each element of this ecosystem, you’ll be able to sell from the stage with confidence, knowing that your offer, pricing, and marketing strategy are aligned to deliver maximum results.

• Irresistible Offer Creation:

  • Learn how to craft offers that resonate with your audience and drive sales, ensuring they feel excited to invest in you.

• Smart Pricing Strategies:

  • Discover effective pricing techniques that reflect your value and help you command what you're worth without feeling pushy.

• Compelling Freebies:

  • Develop engaging freebies that attract your ideal audience and serve as powerful lead magnets to grow your list.

• Funnel and Email Marketing Mastery:

  • Gain insights into creating effective sales funnels and email marketing campaigns that nurture leads and convert them into loyal clients.

• Psychology-Driven Website Design:

  • Get guidance on building a website that not only looks fantastic but is also optimized to convert visitors into paying clients.

• Ongoing Support and Resources:

  • Access a wealth of resources, templates, and tools to support your journey, plus ongoing guidance to ensure your success.

Week 1: Kickoff and Offer Creation

• Kickoff Call:
  We’ll start with a fun one-on-one session to chat about your goals, dreams, and what makes your offer special. Let’s get those creative juices flowing!

• Crafting and Refining Your Offer:
  Together, we’ll dive into creating an irresistible offer that’s so compelling, your audience won’t be able to say no! We’ll identify your unique selling points and ensure your offer truly shines.

Week 2: Smart Pricing Strategies

• Finding Your Sweet Spot:
  Let’s explore pricing techniques that reflect your value and create a win-win situation. We’ll determine the perfect price that makes your offer a no-brainer!

Week 3: Compelling Freebie Creation

• Designing Your Lead Magnet:
  We’ll create enticing freebies that not only attract your ideal audience but also keep them coming back for more. Think of freebies that are too good to pass up!

Week 4: Funnel Building Magic

• Creating Your Sales Funnel:
  Learn how to build an effective sales funnel that guides your audience from interest to action. We’ll make sure your funnel is as smooth as butter!

• Email Marketing Mastery:
  Dive into crafting email campaigns that nurture your leads and keep them engaged. We’ll develop strategies to turn those subscribers into loyal fans.

Week 5: Psychology-Driven Website Design

• Building Your Conversion Machine:
  Get guidance on designing a psychology-driven website that not only looks fabulous but also converts visitors into paying clients. We’ll ensure your site reflects your brand and your offers seamlessly.

Week 6: Review and Refinement

• Polish Your Ecosystem:
  We’ll take a comprehensive look at everything you’ve created so far. We’ll refine your offers, freebies, and website to make sure they’re all aligned and ready to dazzle!

Week 7: Launch Preparation

• Prepare for Launch:
  Get excited! We’ll discuss strategies to effectively promote your offers and engage your audience. You’ll be ready to take the stage (virtually or in person) with confidence!

Week 8: Final Review and Wrap-Up

• Final Review Session:
  We’ll conduct a final check-in to celebrate your progress and ensure everything is polished and ready to go. This is your moment to shine!

The investment to work with me to fully implement your Speaker Ecosystem—which includes creating high-converting offers, strategic pricing, valuable freebies, funnel/email marketing automation, and a psychology-driven website—starts at $15,000 (for EVERYTHING). Need just 1 or 2 or even 3 services to set up a call to get different pricing.

This package is designed to provide everything you need to sell from the stage, convert leads into clients, and create a lasting impact in your business.

What’s Included:

• Offer Creation: Craft irresistible offers that align with your audience’s needs and drive conversions.

• Pricing Strategies: Develop pricing models that maximize value perception and profitability.

• Lead Magnets/Freebies: Create engaging freebies that capture leads and build trust.

• Funnel & Email Marketing: Build and automate sales funnels that nurture and convert leads.

• Psychology-Driven Website: Design a website that uses psychological principles to convert visitors into clients.

Investment Breakdown:

The total investment for the Speaker Ecosystem package is $15,000, and the payment can be broken down as follows:

• 50% Down Payment: $7,500 upfront (nonrefundable) to begin the project.

• Remaining Balance: $7,500, which can be split into two equal monthly payments of $3,750 each.

Payment Terms:

• Initial 50% Down Payment: The first payment of $7,500 is required upfront before the project begins. This is nonrefundable.

• Remaining Payments: The remaining $7,500 will be paid in two monthly installments of $3,750. Payments are due on the 1st of each month.

• Nonrefundable: All payments are nonrefundable, as this package involves significant time, resources, and expertise dedicated to your business.